By Elizabeth Latenser
Photo: Utah Film Commission on Main/ Courtesy of the Utah Film Commission
And While You are Here, Ask Me Anything!
In a new twist, artists were asked to join Robert Redford on stage during the Sundance Film Festival’s opening day press conference to discuss the impact Sundance Institute’s labs have had on their career. One of those artists was Sydney Freeland who is back in Utah with her film Deidra & Laney Rob a Train which was filmed in Heber City. We had the pleasure of working with her and supporting the project though our film incentives program so naturally it was exciting to see her film get into Sundance.
Earlier this month, Freeland told the Deseret News about filming in Utah:
“We looked all over the country and even in Canada, but ultimately Utah was the one place that had all the elements we were looking for.”
We agree that Utah is a great place to film and we are focusing our efforts during the Festival to sharing our story. Today through January 26, we will be hosting a series of discussions on timely industry topics and resources we offer artists. Everything is on the table for discussion: finances, locations, casting, digital creators, equipment and more. Plus it’s a chance to connect directly with the Film Commissioner Virginia Pearce. For those who are in Park City, stop by our space at 625 Main Street to have “Coffee with the Commish” or start your own conversations with other artists or attendees in our venue. For a full schedule of events, visit our activation page: http://film.utah.gov/2017sff/.
Utah Film Commission on Main will transport you to far corners of the state and conjure up nostalgic feelings for Utah’s rich cinematic history. The wall graphics were designed by Shaylee Read, Creative and Design Lead for the Utah Office of Tourism who researched museum displays for inspiration. Playing off the Film Commission’s tagline “The Story is Utah” she created a meandering timeline of some of the most iconic movies filmed in the Beehive State from 1920’s Westerns to the films screening at the Sundance Film Festival today. The black ink helps the colorful film stills pop and the retro typography helps start the walk down memory lane.
When asked how the design looked when built to scale Shaylee said, “I was excited to see the final design and surprised to see how large it is in real life. The whole space is very striking but when people enter the room you can see their eyes immediately go to the wall.” She also elaborated on why she loved this project, “Leading up to Sundance I was surprised to learn just how many films were made in Utah. It makes me proud of where I live. I love helping promote Utah through my work and overall love promoting unique experiences through tourism.”
For those of you who are not at Sundance but want to follow the action, check out the Utah Film Commission’s Facebook page, Instagram and Snapchat. Or if you are curious about how we might be able to help your next project, review our incentives page here: https://film.utah.gov/incentives-information/
Contributing writer Elizabeth Latenser is a film fan, mountain momma, dog lover and tree hugger.